get leads with these 3 tweaks
We know that many business owners are still struggling.
To get out of the overwhelm, not making enough money, and difficult clients with unrealistic expectations. Today we are putting an end to this.
At Avenue (I am a growth coach) we have worked on hundreds of Concepts that Sell. Over the past years, Tiina and the team have built our own companies and mentored entrepreneurs around the world.
Sometimes it wasn’t easy.
But the reason we’ve come this far is that we learned to create great offers. That land you dream clients. And we want to teach you do the same.
These are the 3 tweaks you should do that make perfect clients send you messages “I want to work with you”.
TWEAK 1: Get rid of the hesitation and perfect the foundation
What happens when you are 100% confident of what you are offering? You know the exact words that resonate with your dream clients?
You sell more easily and people know exactly what they are getting.
This is always the foundation for any business. Without it, it will be very difficult to reach 5 figure months or more.
The 1st tweak that will help you get more leads (and more $$ on your bank account) is to strip away everything that is confusing.
People have a deep dislike of confusion. Giving them too many options, solving too many problems at once, not going deep enough: it is not helping.
Make your offer Essential!
You want to take your clients on a transformation and it needs to be super clear how that journey is delivered. Selling is essentially taking away doubt and make people 100% confident that you can deliver on your promise.
The clearer your promise, the easier you can sell.
TWEAK 2 Find words for your special sauce
Of course, you are unique in what you do. What not making that 100% clear? Tap into the struggles of your ideal customers and feed their words back to them. In marketing, this is called echoing and it is an exceptionally strong technique.
They want to hear that you understand them.
They want to feel like they are connecting with you.
The thing is, we are magnetically drawn to people who are just like us. So if you get the words right, your ideal clients will be gravitating toward you. This is the difference between attracting clients regularly. Having them send you messages.
And you work your butt off to get someone to notice you.
Great offers are simple, emotional, unique and 100% clear. With our frameworks, checklists, questionnaires, and hands-on help, we help you craft Concepts that Sell.
TWEAK 3: Go deeper into the real pain
This is probably the #1 mistake entrepreneurs make when designing their offers. They don’t mention the real pain of the customer. Humans are pretty simple: we are motivated by 3 major life areas: health, wealth, and relationships.
I can confidently say after working on hundreds of offers (Concepts that Sell): 90% do not go deep enough.
I also call this the “Google Mistake”. Can they simply Google their problem and get a doable solution? Please note: the answer needs to be a clear “No”.
Challenge yourself to make clear exactly what you solve. In a way that people understand what you do and how. What is the most painful or emotional for them? How can you solve this with your unique method? Then people are always triggered and start paying attention to what you do.
CREATE A CONCEPT THAT SELLS
The key to our approach: your offer must be simple and clear. That is the secret to great messaging that makes clients come to you. We can help you figure out exactly what you offer to whom and why they should care. Our Growth Coach Floor specializes in Great offers and Messaging that brings in leads consistently.
Apply for a 20- minute offer review here. If you qualify, Floor will review your offer and tell you what is needed to go to the next level.
